10.26.2025
AI versus artists.
It feels like artists today are forced to have an opinion on AI. I get the sense that most artists are vehemently opposed to it. Obviously, I'm not. I used AI in about half of the works in my most recent exhibit, and the gallery was less than thrilled. They went so far as to put a disclaimer on the show that stated they did not consider my AI pieces to be art. Only my paintings were “art.” That kind of thing doesn't really bother me. Honestly, I kind of like being in the middle of this argument (especially when the show goes well).
A few days ago, I read that Guillermo del Toro said he'd rather die than use generative AI in his work. If I were Guillermo del Toro, I'd probably feel the same way. But I'm not Guillermo del Toro. There are things I want to do with my art that make AI, as a tool, more possible. Take my Interstellar Inmate ads, for example. If I wanted to make those the “right way,” I would stage a photo shoot. I would hire talent. I would create custom suits with the Interstellar Inmate logo on them. I would focus on every little detail that mattered to bringing my vision to life. I would spend time creating model space stations. I would build sets. I would spend the money. Unfortunately, the money doesn’t exist.
Now, I can hear Guillermo del Toro ringing in my ears. I can hear him screaming that money is no excuse. Artists get creative. Artists find ways. Artists go out and do the work. Artists make connections and build relationships and find a community of people to collaborate with. Artists find people to help them create their vision. And you get a far better result doing that than you can ever hope to get with AI.
Even if you have to resort to “plan B” (which might be the use of stock photography and Photoshop), at least it’s still you who is doing the work. You are the one clipping the layers and layering the textures and making the decisions about what happens and why.
To all that I say, “fair enough. I don't disagree.”
But that's one solution. Historically, that’s been the only solution. What AI offers a new path for artists. This new path isn't right or wrong. It's just different. If I feel strongly that I need to have my vision executed purely, then maybe I will go out and make the relationships and spend the time and do the work and build the communities that will bring the thing to life, perfectly. But I don't always work that way. I don’t always feel that way. I like to make a lot of things. I like to experiment. AI is an experiment. AI is offering an avenue that hasn't really been explored yet. To cut it off at the knees, to me, feels anti-creative.
I might concede that AI, in most cases, is a compromise. But so what? I don’t know of many creative endeavors that weren’t compromised in some way. I would venture to say even Guillermo del Torro has felt compromised, from time-to-time. The question is, at what point is the compromise is too great? Each artist has to decide for themself where that line is drawn. For me, I don’t necessarily draw it at AI. If AI is a compromise that gets me closer to my vision than I could get without it, then the decision is a no-brainer. I think a criticism of that is anti-creative. And if you agree with me here, I think you have to support artists who choose to use AI.
Now, there is one other argument I have heard that makes my POV harder to defend. That is the argument that generative AI uses a lot of energy and water and is contributing to climate change. Obviously, that’s bad. But the technology is here and it’s not going away. And the promise of AI, generally, is that it will ultimately help reduce our impacts on the environment. In the meantime, the choice is to cross your fingers and use it or boycott it as much as you can. I’m crossing my fingers.
For me, the bottom line is simple: if you are an artist and you want to use AI, use it. Ultimately, the quality of the piece will speak for itself. If you want to be upset about all the people who didn't get to be involved in the thing that I made, then my art just isn't for you. If you’re angry about the effects on the environment, I hope you aren’t reading this on an iPhone.
PS: AI did not help me write this.